Aubrey Organics Shampoo and Conditioner Ingredients Have Changed

I have been a long time user of Aubrey Organics’s Honeysuckle Rose Conditioner  and have tried several of their other products as well.  I knew the company was looking to revamp itself and perhaps give its products a facelift image wise.  It turns out the changes the company made went beyond aesthetics–they changed the formula in addition to the packaging!!  Aubrey Organics has been suspected on changing their formulas within the last 1-2 years because of changes in product and performance, but it was passed off as changing their ingredient labeling to INCI (International Nomenclature of Cosmetic Ingredients) standards.  Now it is certain they have changed their formulas completely.  There are surely a fair amount of people that are likely irritated by these changes because they were staple products for a lot of people.  This is why it is so important to always read the label of products you use!  Companies change their formulas and that can be very frustrating when you have found a product that really works for you!  Below are detailed comparisons of the ingredients in the old and new Aubrey Organics Honeysuckle Rose Moisturizing Shampoo and Conditioner, GPB Balancing Shampoo and Conditioner, Rosa Mosqueta Nourishing Conditioner, and White Camellia Ultra-Smoothing Conditioner:

Removed ingredients are struck through, added ingredients are bold & italicized, Ingredients that have changed in listing are underlined. All ingredient lists are from the Aubrey Organics website unless otherwise noted.

CONDITIONERS

Honeysuckle Rose Moisturizing Conditioner

Old (L) and New (R) Packaging and Formulas

Old Ingredients:

INGREDIENTS INCI: Aqua, cetyl alcohol, alcohol denat. (38b, lavender*), butyrospermum parkii (shea butter)*, triticum vulgare (wheat) germ oil, lonicera caprifolium (honeysuckle) extract, aloe barbadensis (aloe) leaf juice*, glycerin, simmondsia chinensis (jojoba) seed oil*, rosa rubignosa (Rosa Mosqueta®) seed oil*, citrus grandis (grapefruit) extract, tocopheryl acetate, foeniculum vulgare (fennel) fruit extract, humulus lupulus (hops) extract, melissa officinalis (balm mint) leaf extract, chamomilla recutita (matricaria) extractglycine soja (soybean) oil, daucus carota sativa (carrot) root extract, beta-carotene, hamamelis virginiana (witch hazel) water, angelica archangelica extract, chrysanthemum sinense flower extract, magnolia biondii flower extract, ascorbic acid. *Organic

New Ingredients:

INGREDIENTS: Aqua, cetyl alcohol (from coconut), alcohol denat. (38b, lavender), butyrospermum parkii (shea) butter*, fragrance‡‡, aloe barbadensis leaf juice*, glycerin, rosa rubiginosa (Rosa Mosqueta®) seed oil*, macadamia ternifolia seed oil*, prunus amygdalus dulcis (sweet almond) oil*, argania spinosa (argan) nut oil*, citrus grandis (grapefruit) extract, ascorbic acid (vitamin C), tocopherol (vitamin E), calendula officinalis extract*, chamomilla recutita (chamomile) flower extract*, melissa officinalis (balm mint) flower/leaf/stem extract, chrysanthemum sinense flower extract, humulus lupulus (hops) flower extract, magnolia biondii bud/flower extract, lonicera japonica (honeysuckle) flower extract, angelica archangelica root extract, foeniculum vulgare (fennel) seed extract.
* Organic
‡‡ Natural isolate blend sourced from essential oils

Notes:  Honeysuckle Rose by far had the most changes.  From a solely ingredient perspective the new additions and exclusions are not bad by any means.  Macadamia, Almond, and Argan oil are all high quality oils that are beneficial to the hair.  The only ingredients that were removed that may be detrimental to the product are Jojoba and Wheat Germ Oils.  Both of these oils are excellent for hair–jojoba is very similar to sebum and wheat germ oil is rich in ceramides.  Glycerin is now 1 spot higher on the ingredient list.  Lonicera caprifolium may have been removed from the product because of suspicions that it may have similar effects to synthetic parabens, however, it may still be in the product but under the catch all of “fragrance.”  None of the other ingredients removed appear to be for fragrance, so the scent of this product may have changed–or it was not properly listed before.   I have not tried the new formula and cannot speak for its quality, performance, or fragrance at this time.

Fragrance information (“isolate blend”) via Aubrey Organics:

“Natural fragrances are made up of a blend of essential oils, isolates from essential oils, and isolates created from bio-fermentation.

Essential oils: Blends of aroma molecules native to specific plants that are harvested via steam distillation. In this process, steam is passed through plant material, and during the cooling period, the steam and essential oil are separated.

Isolates: Specific aroma molecules found in essential oils and harvested via a process known as fractionated distillation. Essential oils are warmed, and as they cool, the individual isolates are separated out.

Isolates from bio-fermentation: Specific bacteria can produce the same aroma chemicals found in plants by using a unique process. These specific bacteria are introduced into a sugar solution, and as they interact with the solution, they form aroma chemicals that are then fractionated out and used in perfumery.

All three of these processes yield natural forms of aroma chemicals that, when blended together, create unique, natural designer fragrances. Our natural fragrance blends are certifiable to numerous natural and organic standards for personal care products worldwide.”

Glycogen Protein Balancing GPB Conditioner

GPB Conditioner New Packaging and Formula

Old Ingredients:

INGREDIENTS INCI: Aqua, cetyl alcohol, alcohol denat. (38b, lavender*), triticum vulgare (wheat) germ oil, aloe barbadensis leaf juice*, milk protein, fragrance‡‡, glycerin, brassica campestris/aleurites fordi oil copolymer, citrus grandis (grapefruit) extract, rosmarinus officinalis (rosemary) leaf oil*, salvia officinalis (sage) oil*, ascorbic acid, glycine soja (soybean) oil, glycoprotein, alcohol denat. (38b, lavender), tocopheryl acetate, alcohol, hamamelis virginiana (witch hazel) extract, beta-carotene, daucus carota sativa (carrot) root extract, equisetum hyemale extract, tocopherol, tussilago farfara (coltsfoot) leaf extract, urtica dioica (nettle) extract.
*Organic
‡‡Natural isolate blend sourced from essential oils

New Ingredients:

INGREDIENTS: Aqua, cetyl alcohol (from coconut), alcohol denat. (38b, lavender), aloe barbadensis leaf juice*, triticum vulgare (wheat) germ oil, fragrance‡‡, glycerin, milk protein, brassica campestris/aleurites fordi oil copolymer, citrus grandis (grapefruit) extract, salvia officinalis (sage) oil*, ascorbic acid (vitamin C), glycine soja oil‡, rosmarinus officinalis (rosemary) leaf oil*, ricinus communis (castor) oil, tocopherol (vitamin E), glycoprotein, beta-carotene‡, daucus carota sativa (carrot) root extract‡, equisetum hyemale (horsetail) extract, tussilago farfara (coltsfoot) leaf extract, urtica dioica (nettle) extract*.
*Organic
‡ Tested non-GMO
‡‡ Natural isolate blend sourced from essential oils

Notes:  The GPB Conditioner had the least amount of changes.  Alcohol denatured with organic lavender was removed, though alcohol denatured still remains in the product.  Tocopheryl acetate was replaced with a more stable form of vitamin E, tocopherol, while alcohol and witch hazel extract were removed.  Castor oil was added to this product.  Though the GPB Conditioner had the least amount of ingredient changes, how that will translate to product performance is unknown.  Wheat germ oil remained in this product but is now the 5th instead of 4th ingredient, and milk protein is now the 8th ingredient instead of 6th.  Fragrance moved slightly higher up the ingredient list, though it is just shy of the top 5 ingredients and is 6th on the list.   I have the old formula and it works fine, though it seems slightly different from the prior formula.  I have not tried the new formula and cannot speak for its quality, performance, or fragrance at this time.

Rosa Mosqueta® Nourishing Conditioner

Old (L) and New (R) Packaging and Formulas

Old Ingredients:

INGREDIENTS INCI: Aqua, cetyl alcohol, glycerin, alcohol denat. (38b, lavender*), rosa rubiginosa (Rosa Mosqueta®) seed oil*, hypericum perforatum (St. John’s wort) oil, triticum vulgare (wheat) germ oil, aloe barbadensis (aloe) leaf juice*, myroxylon pereirae (balsam Peru) oil, oenothera biennis (evening primrose) oil*, brassica campestris/aleurites fordi oil, rosmarinus officinalis (rosemary) leaf oil*, salvia officinalis (sage) leaf oil*, citrus grandis (grapefruit) extract, cysteine, methionine, tussilago farfara (coltsfoot) leaf extract, equisetum hyemale (horsetail) extract, tocopheryl acetate, foeniculum vulgare (fennel) fruit extract, humulus lupulus (hops) extract, melissa officinalis (balm mint) leaf extract, chamomilla recutita (matricaria) extract, glycine soja (soybean) oil, daucus carota sativa (carrot) root extract, beta-carotene, raphanus sativus (radish) root extract, hamamelis virginiana (witch hazel) water, ascorbic acid.

New Ingredients:

INGREDIENTS: Aqua, cetyl alcohol (from coconut), glycerin, rosa rubiginosa (Rosa Mosqueta®) seed oil*, alcohol denat. (38b, lavender), prunus amygdalus dulcis (sweet almond) oil*, fragrance‡‡, aloe barbadensis leaf juice*, oenothera biennis (evening primrose) oil*, brassica campestris/aleurites fordi oil copolymer, citrus grandis (grapefruit) extract, ascorbic acid (vitamin C), equisetum hyemale (horsetail) extract, tussilago farfara (coltsfoot) leaf extract, malus domestica (apple) fruit cell culture extract, calendula officinalis extract*, chamomilla recutita (chamomile) flower extract*, melissa officinalis (balm mint) flower/leaf/stem extract, foeniculum vulgare (fennel) seed extract, humulus lupulus (hops) flower extract, tocopherol (vitamin E), xanthan gum.
* Organic
‡‡ Natural isolate blend sourced from essential oils

Notes:  The Rosa Mosqueta Nourishing Conditioner also had a significant amount of changes.  Fragrance has been added to the product, though I suspect it includes the rosemary, sage, basalm Peru, and St. John’s wort oils.  Many of the common ingredients removed from the other products were removed here as well.  Alcohol denatured with organic lavender has been replaced with alcohol denatured with ‘regular’ lavender oil and is lower on the ingredient list, which is an improvement.    Sweet almond oil, apple fruit stem cells, calendula extract, and xanthum gum have been added.  I’m not sure what to make of apple fruit stem cells and do not know how this will alter the product.  Overall from an ingredient standpoint the formula did not get negative changes, but with the removal of wheat germ oil, you lose the benefits of ceramides on the hair, though sweet almond oil is also good for hair.  I have not tried the new formula and cannot speak for its quality, performance, or fragrance at this time.

White Camellia Ultra-Smoothing Conditioner

New Packaging and Formula

Old Ingredients (Not from Aubrey website):

Ingredients: Aqua, Aloe Barbadensis (Aloe) Leaf Juice, Myristyl Alcohol, Camellia Japonica Seed Oil, Triticum Vulgare (Wheat) Germ Oil, Alcohol Denat. (38B ,Lavender), Pelargonium Graveolens (Geranium) Flower Oil, Glycerin, Rosmarinus Officinalis (Rosemary) Leaf Oil, Citrus Grandis (Grapefruit) Extract, Salvia Officinalis (Sage) Oil, Tocopheryl Acetate, Foeniculum Vulgare (Fennel) Fruit Extract, Humulus Lupulus (Hops) Extract, Melissa Officinalis (Balm Mint) Leaf Extract, Chamomilla Recutita (Matricaria) Extract, Glycine Soja (Soybean) Oil, Daucus Carota Sativa (Carrot) Root Extract, Beta-Carotene, Hamamelis Virginiana (Witch Hazel) Water, Ascorbic Acid.

New Ingredients:

INGREDIENTS: Aqua, aloe barbadensis leaf juice*, myristyl alcohol (from coconut), camellia sinensis leaf oil*, argania spinosa (argan) nut oil*, macadamia ternifolia seed oil*, olea europaea (olive) fruit oil*, fragrance‡‡, alcohol denat. (38b, lavender), glycerin, citrus grandis (grapefruit) extract, ascorbic acid (vitamin C), rosmarinus officinalis (rosemary) leaf oil*, tocopherol (vitamin E), salvia officinalis (sage) oil*, calendula officinalis extract*, chamomilla recutita (chamomile) flower extract*, melissa officinalis (balm mint) flower/leaf/stem extract, humulus lupulus (hops) flower extract, foeniculum vulgare (fennel) seed extract.
* Organic
‡‡ Natural isolate blend sourced from essential oils

Notes: The reformulated White Camellia Ultra-Smoothing Conditioner has a “warm vanilla ginger” scent, which does not sound anything like what this product smelled like in the past–a strong floral scent. The addition of argan, macadamia, and olive oils should be beneficial to the product, despite the loss of ceramide rich wheat germ oil. Fragrance and alcohol denatured are 8th and 9th on the list, respectively, which is positive. Myristyl alcohol is a fatty alcohol and should not be drying.


SHAMPOOS

Honeysuckle Rose Moisturizing Shampoo

Old (L) and New (R) Packaging and Formulas

I have a bottle of shampoo from about 2011 and the ingredients are very different from the new ingredients and the ‘old’ (most recent before the full change) ingredients on the website.  How much of the disparity is because of the INCI format is uncertain.

NPAubreyO2011HSRSh
2011 Honeysuckle Rose Shampoo Ingredients

Old Ingredients:

Ingredients: Aloe barbadensis leaf juice*, decyl glucoside, oryza sativa (rice) extract*, glucose, xanthan gum, fragrance‡‡, sodium cocoyl hydrolyzed soy protein, citric acid, glycerin, rosa rubiginosa (Rosa Mosqueta®) seed oil*, prunus amygdalus dulcis (sweet almond) oil*, citrus grandis (grapefruit) extract, glucose oxidase, lactoperoxidase, ascorbic acid, macadamia ternifolia seed oil*, glyceryl linoleate, alcohol, alcohol denat. (38b, lavender), tocopheryl acetate, hamamelis virginiana (witch hazel) extract, glyceryl linolenate, glycine soja (soybean) oil, lonicera caprifolium (honeysuckle) flower extract, equisetum hyemale extract, tussilago farfara (coltsfoot) leaf extract, calendula officinalis extract*, chamomilla recutita (matricaria) flower extract*, melissa officinalis flower/leaf/stem extract, angelica archangelica root extract, beta-carotene, chrysanthemum sinense flower extract, daucus carota sativa (carrot) root extract, foeniculum vulgare (fennel) seed extract, humulus lupulus (hops) flower extract, magnolia biondii bud/flower extract, panax ginseng root extract, tocopherol.
*Organic
‡‡ Natural isolate blend sourced from essential oils

New Ingredients:

INGREDIENTS: Aqua, decyl glucoside‡ (from coconut/corn sugar), oryza sativa (rice) extract*, sodium cocoyl hydrolyzed soy protein§, aloe barbadensis leaf juice*, glucose, xanthan gum, fragrance‡‡, citric acid, rosa rubiginosa (Rosa Mosqueta®) seed oil*, glycerin, prunus amygdalus dulcis (sweet almond) oil*, argania spinosa (argan) nut oil*, citrus grandis (grapefruit) extract, glucose oxidase, lactoperoxidase, macadamia ternifolia seed oil*, tocopherol (vitamin E), ascorbic acid (vitamin C), linoleic acid (vitamin F), equisetum hyemale (horsetail) extract, tussilago farfara (coltsfoot) leaf extract, calendula officinalis extract*, chamomilla recutita (chamomile) flower extract*, melissa officinalis (balm mint) flower/leaf/stem extract, lonicera japonica (honeysuckle) flower extract, angelica archangelica root extract, chrysanthemum sinense flower extract, foeniculum vulgare (fennel) seed extract, humulus lupulus (hops) flower extract, linolenic acid (vitamin F), magnolia biondii bud/flower extract, panax ginseng root extract.
* Organic
§ Made with organic soy; non-GMO
‡ Tested non-GMO
‡‡ Natural isolate blend sourced from essential oils

Notes:  The ingredients removed should benefit the Honeysuckle Rose Moisturizing Shampoo, particularly the removal of alcohol and alcohol denatured.  Several of the ingredients removed in this product have been removed from the majority of Aubrey’s products, such as witch hazel extract, soybean oil, lonicera caprifolium (honeysuckle) flower extract, tocopheryl acetate, beta-carotene, and carrot root extract.  Argan Oil, lonicera japonica (honeysuckle) flower extract and Vitamin F have been added.  Vitamin F was in the 2011 formula.  Argan oil for conditioning, Vitamin F likely as a preservative, and lonicera japonica likely as a fragrant and preservative.  Fragrance is now the 8th ingredient as opposed to the 6th which is a slight improvement.  The coconut-corn oil soap listed on the pre-INCI bottle is likely composed of decyl glucoside and glucose.   I have not tried the new formula and cannot speak for its quality, performance, or fragrance at this time.

Glycogen Protein Balancing (GPB) Shampoo

New Packaging and Formula

Old Ingredients:

INGREDIENTS INCI: Aqua, aloe barbadensis leaf juice*, decyl glucoside, oryza sativa (rice) extract, glucose, sodium cocoyl hydrolyzed soy protein, xanthan gum, fragrance†, milk protein, butyrospermum parkii (shea) butter*, citric acid, oenothera biennis (evening primrose) oil*, simmondsia chinensis (jojoba) seed oil*, citrus grandis (grapefruit) extract, glycerin, rosmarinus officinalis (rosemary) leaf oil*, quillaja saponaria root extract, glucose oxidase, lactoperoxidase, ascorbic acid, alcohol denat. (38b, lavender*), tocopheryl acetate, hamamelis virginiana (witch hazel) extract, glycine soja (soybean) oil, beta-carotene, daucus carota sativa (carrot) root extract, tocopherol.

New Ingredients:

INGREDIENTS: Aqua, aloe barbadensis leaf juice*, decyl glucoside (from coconut/corn sugar), oryza sativa (rice) extract*, glucose, sodium cocoyl hydrolyzed soy protein§, fragrance‡‡, xanthan gum, milk protein, butyrospermum parkii (shea) butter*, citric acid, oenothera biennis (evening primrose) oil*, simmondsia chinensis (jojoba) seed oil*, rosmarinus officinalis (rosemary) leaf oil*, citrus grandis (grapefruit) extract, glycerin, quillaja saponaria root extract, ascorbic acid (vitamin C), glucose oxidase, lactoperoxidase, ricinus communis (castor) oil, tocopherol (vitamin E).
*Organic
§ Made from organic soy; non-GMO
‡ Tested non-GMO
‡‡ Natural isolate blend sourced from essential oils

Notes: The GPB Shampoo product also stayed relatively the same, but had the same aforementioned ingredients removed, and had castor oil added at the end of the ingredient list.   I have not tried either formula and cannot speak for its quality, performance, or fragrance at this time.

SUMMARY & CONCLUSION

The formulas for all of the above products and other products not listed here have changed.  Many of the ingredients stayed the same with argan oil, macadamia oil, sweet almond oil, lonicera japnoica (honeysuckle) flower extract, fragrance and tocopherol being consistent additions and witch hazel extract, soybean oil, lonicera caprifolium (honeysuckle) flower extract, tocopheryl acetate, beta-carotene, and carrot root extract being consistently removed. Though the changes are not bad based strictly on ingredients, it does not indicate if the changes will be beneficial or detrimental to the product.  Some of the more recent changes to the formulas (specifically Honeysuckle Rose) have caused the product not to perform as well as in the past in my opinion, though they are not bad in comparison to other products.  One of the biggest question marks is how fragrance is being listed on the product. Fragrance may be listed in that manner as a ‘trade secret,’ however, fragrance is listed very high in many of these conditioners.  Even if it is naturally derived, there are strict guidelines on essential oils and fragrance use.  More than likely the ingredients after fragrance are very low in concentration, therefore conditioners with oils listed after fragrance such as Honeysuckle Rose may not have the same moisturizing ability despite the shea butter.  I would consider buying the GPB conditioner again, but I am very hesitant about the Honeysuckle Rose conditioner until I hear overwhelmingly positive reviews.

 

Have you tried any of the new formulas yet?  Share your thoughts in the comments.  Thank you for reading!

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33 thoughts on “Aubrey Organics Shampoo and Conditioner Ingredients Have Changed”

  1. The Honeysuckle Rose Conditioner is my HG. I did notice the last time I got a bottle the ingredients were a little different. It did not change the performance of the product in my my hair though. Great post.

  2. I use to love the honey suckle rose and it worked find for a time, but suddenly my scalp started reacting to it, flaking one day after washing. But it always left my hair really soft. I haven’t used it for 2 years now. Very comprehensive post.

    1. They have been changing the formula since about that time so it definitely aligns. I agree that is did/does make the hair soft, though now it needs a boost from oils. Thank you for reading and commenting!

      1. Its a shame, they should have just stuck with what worked, i would have been willing to pay a bit more for it rather than them reformulating to improve profits, i’m only guessing that’s their reason.

      2. I agree! I’ve read that the children of the founder have taken over the company and that is the source of the changes. I know a lot of people really like their conditioners so maybe if enough people complain they will reformulate back to the better formula.

  3. I was shocked and disappointed to discover am very allergic to the new shampoo and conditioner Rosa Mosquetta range. After trying out a sample I ended up with a rash and swollen eyelids.A horrible experience to say the least.

  4. Hi NP,

    Thanks for your post. I’ve done a little bit of research on this topic and it seems the ingredients have indeed changed in many of the formulas. Most glaringly, I note some of the new ingredients for the Rosa Mosqueta Body Wash. They now list, methyl benzoate and benzaldehyde.

    I have a copy of Aubrey Hampton’s book, “What’s in your cosmetics?” and he lists benzaldehyde as an ingredient to avoid. In his words on page 29: “Benzaldehyde: This synthetic chemical is used as an artificial almond oil, and also as a preservative and solvent. It’s irritating to the eyes, skin and mucous membranes.”

    Also, in the Lumessence Eye Cream, they now list an ingredient called sodium benzoate. Again, I looked in Aubrey Hampton’s dictionary of cosmetic terms. In his words on page 154: “Sodium Benzoate: This sodium salt of benzoic acid is used as an antiseptic and as a preservative in foods such as soft drinks.There have been allergic reactions to it orally, and it’s been listed as moderately toxic due to the dermatitis that develops in some people who use it topically.”

    Perhaps the question now is, why would they use ingredients that are so obviously at odds with Aubrey Hampton’s philosophy? Also, why do they no longer list his books in the catalog?

    If anyone would like to see a copy of the previous catalog when Mr. Hampton was still alive, you can download it here:

    http://www.docstoc.com/docs/154966428/Here-s—Aubrey-Organics

    1. Hi Jay,

      Thank you for your comment. Unfortunately as happens with many brands, once leadership changes a change in ingredients often follows. The likely reason being “profit maximization.” Many people have pointed out the same thing you have and it is really unfortunate because people used the brand because of its quality. Hopefully more people like you have noticed these changes and will encourage the company to return to their older formulas, which are the reason for their original success.

  5. Thank you for this post. I’ve been (sadly and frustratedly) noticing Aubrey products changing as well, starting with the only facial moisturizer I would ever use, the Rosa Mosqueta moisturizing cream. That’s when I started making my own, but this was very time-consuming. After trying a lot of other natural organic products, I recently found a moisturizer from Indian Meadow Herbals that seems to work very well and I’m loving their ingredient list – it is similar to how the old Aubrey’s used to be. I agree with heynaturalbeauties – I would pay a bit more if they’d only kept it how it was – they were perfect and really had the “all-natural aspect” going for them, which I feel is a bigger selling point than sleek packaging or the latest chemical formulas.

    1. Thank you for commenting! It really is unfortunate that they have changed their ingredients. It is quite frustrating to find out your favorite, go-to product doesn’t work as well because the ingredients have changed. I will have to check out Indian Meadow Herbals. Hopefully more and more effective all-natural/organic brands will continue to emerge! 🙂

  6. I have used their products for many years. My favorite by far was the Honeysuckle Rose conditioner and shampoo. I use this on my clients and children. I bought the new revamped shampoo with great hesitation. I shampooed my hair first and it was horrible. I thought maybe it was just me so I tried it again yesterday. Got the same disappointing results. I had no idea the ingredients had changed but i grew curious and found this blog. Now what am I supposed to do?!

    1. Hopefully with enough complaints (or decline in sales) the company will consider going back to the old formula, otherwise it looks like we will be on the hunt for another shampoo and conditioner, which is truly unfortunate because the products were so good! I have yet to come across one that works similarly, but am still looking.

      Thank you for reading and commenting! 🙂

  7. I am deeply saddened about the reformulation of Aubrey’s products. I used the entire skincare line for sensitive skin for over 20 years. I tried the newer, formulated cleanser, toner and moisturizer and was not satisfied. The older products were far more soothing and hydrating. I also tried the newer, formulated J.A.Y. shampoo/conditioner and it resulted in a itchy, scaling rash on my ears. It’s too bad the company ruined what I thought was the most, premier, natural line available. Due to the changes, I can no longer use or recommend Aubrey’s products.

  8. What a timely, much appreciated, very comprehensive article. I also noticed the formula change that came with the new bottles, and was hesitatant because they removed ‘Creamy Coconut Fatty Acid Base’. The new conditioners are worthless on my hair.

    I changed conditioners but it’s sad that this happened. I was a fan for years

    1. Thank you! So many have turned away from their products after the formula change. Hopefully with enough complaints they will go back to the formulation than people enjoyed. Thank you for reading and commenting! 🙂

  9. I loved the Rosa Mosqueta shampoo and conditioner. It left my natural curly hair shiny, silky, bouncy, and curly. With trepidation I tried the new formula. It left my hair dry, flyaway, frizzy, dull and turned my natural silver highlights brassy in a week and a half. Of course I no longer use the products although I have yet to find a replacement that offered all the wonderful advantages of Aubrey Organics. Believe me I’ve been researching and trying products. Aubrey Organics move to change these formulas so drastically, was a slap in the face to loyal customers and worse as one reads reviews here and at other posts. I thank you for your wonderful post and all the research it involved as this has really hit a nerve with so many. And yes, bring back the old formula.

  10. I ordered two bottles of Rosa Mosqueta conditioner, my absolute favorite conditioner of all time, during the Black Friday sale a few days ago. I was shocked to see that not only the appearance of the product has changed, but the scent and ingredients as well. Then I googled and found this article. I feel that a “bait and switch” has been pulled on me. As far as I’m concerned, the product was perfect in its old form and it’s difficult to believe that any changes will be for the better. I called Aubrey’s customer service line around 4:30pm and left my number for a call back since no one answered the phone. I’d like some assurance that, if I don’t like the revamped product, I can get my money back. Very sad this has happened…

  11. Thanks for this post. It is very validating. I have happily been using Aubrey’s Blue Chamomile Shampoo for many years and am super disappointed with the new formula! I noticed that they changed a few ingredients about a year or so ago. The first new formula was OK, but did not work as well as in the past and the essential oil content/fragrance was stronger and slightly irritating to the scalp, but I kept using it because it still working OK. I just purchased a new bottle that has another completely new formula and new packaging and I hate it. My hair feels really dry and stripped and not silky and soft as in the past. I have thick, straight, normal hair. I will now be looking for a new shampoo. Hopefully Aubrey will get the memo and make some changes.

  12. I first noticed the changes with the liquid body soap. It was suddenly extremely watery with a very strong fragrance. I emailed the company on October 20, 2014. They actually replied that ” The product formulation has not been changed in that item. Please return the items back to the place of purchase.”

    Unfortunately I believed them, sucked it up and just used the product, (which was finished very quickly because it was so watered down and worthless) and now I have realized that they lied and it was the new formula after all. I went ahead and ordered more soap and shampoo because I thought it was just a bad batch… but no, the quality is terrible because they changed the formulas. And they all stink horribly!

    I am very chemically sensitive and allergic to fragrance, and have been exclusively using Aubrey Organics products for the last thirty years. I also had books written by founder Aubrey Hampton who was a very principled man. It is such a shame that those (family members?) who took over the company since his death have figuratively spit on his legacy by throwing out everything for which he stood.

    I am now shopping for new shampoos, soaps and conditioners etc for my family.

    This is so incredibly disappointing, and such a slap in the face of their loyal customer base. Now their product are indistinguishable from all the other highly fragranced, low quality products on the store shelves.

  13. Thank you for the informative article, it’s helpful to see the ingredient changes broken down like that.

    I’ve tried the newer version of the chamomile volumizing conditioner and that was one I liked both before and after. The texture of the new formula is a little lighter than the old one, but it works nicely on my fine hair. The new biotin conditioner is similar in texture to the chamomile volumizing, and also works well on my hair.

    Now what I didn’t like were the changes to the green tea shampoo and the GPB conditioner. The new green tea shampoo does not clean or rinse as well, and leaves my hair feeling filmy and tangled. The GPB conditioner, despite having the fewest ingredient changes, really feels quite different than the old formula to me. It says they kept the “classic” scent, but I think it smells slightly different. The color and texture are a little different also. It doesn’t spread through the hair as well, and it doesn’t detangle or moisturize as nicely as the old version. My hair didn’t look as shiny during the day as with the old formula and I found it tangled during the day. You would think with the changes to this one it would be better, but I do not like it at all. Luckily I only bought the 2 ounce bottle. I emailed the company about my preference for the old formula.

    1. Thank you for reading and your comments! I am glad you found it informative. I’m sure others will find your feedback very useful. It’s unfortunate that the GPB isn’t as moisturizing as before. Hopefully the company will respond by going back to the old formulas.

  14. I am extremely disappointed in Aubrey Organics. The JAY and Island Naturals Conditioners both now contain sodium benzoate. I’m going to to figure out a way to make my own shampoo.

  15. Yep. Been buying Aubrey since the 90s and I used to love the Chamomile Luxurious Conditioner. When I got a new bottle a few months ago and used it, I knew by the smell (nasty) and texture (thinner) that the formula had changed. Comparing labels with the old bottle, I was dismayed to see sodium benzoate listed on the new bottle (among other changes). I think the company is trying to pull a fast one on us because if they were proud of the changes in formulation and thought we would find them appealing, they would tell us it’s a new formula on the front label. I loved their Blue Chamomile Shampoo, too, but won’t be getting the new stuff (suspicions confirmed by Angela’s post above — thanks!). It’s the end of an era.

  16. I’m a relatively new Aubrey Organics customer but in the short time I was using their B5 Design Gel, I absolutely loved it..no more skin trouble! However, when I recently went to order more of it, I soon discovered that they have discontinued this and replaced it with Chia Design Gel. On looking at the ingredients I noticed Sodium Benzoate right at the end of the list(only in the UK version, it seems). Upon looking this ingredient up I discovered that when combined with Vitamin C, Benzene can be produced, which is a carcinogen. Vitamin C is another ingredient in this gel. So why are they doing this? I have no idea of what quantities of each ingredient make it a dangerous combination, but I’m not sure I want to risk using it. I’ve been using the Chia Mousse instead, but this makes my hair quite greasy quite quickly (with the B5 design gel I was able to wash my curly hair far less frequently, and it looked much better).

    Can anyone recommend a hair gel that works well and doesn’t have bad ingredients?

    Thanks,
    Liz

  17. I discovered the Blue Chamomile Shampoo in 2013. By the end of 2014 the formula had changed. It used to be thicker, richer and a different fragrance. It no longer lathers well, and I don’t like the fragrance. I tried the Chamomile Luxurious Shampoo, but don’t like it either. No longer purchasing their products.

  18. Liz thank you for posting about the Chia Design gel. I was going to try it but now I’m not. So bummed that they changed the Rosa Mosqueta shampoo, the GPB conditioner, and the unscented body oil with macadamia nut. I wrote to them about the shampoo because I immediately noticed a different fragrance, and now it lathers up a lot. The replied that the formula had not changed! I miss the old formula and fragrance.

  19. I have been a long time user of the Calendula Fern Shampoo and Leave In Conditioner. This wonderful 1-2 punch was the only thing I have used in the last 10 years or so that completely kept my scalp from flaking and the conditioner worked as a nice styling gel. Both products have changed. The “Leave In” Conditioner is not even meant to be left in anymore (ie as a style gel) even though that is still the name! My scalp is back to its old flakey ways and I am so, so so disappointed. This is extremely frustrating as I have recommended this combo to several friends in the past as well.

  20. I first tried Aubrey Organics in 2013 and fell in love with the GPB conditioner. I have all natural, kinky-curly 3C-4AB hair. All lot of curly and natural haired girls raved about this conditioner on YouTube and it turned out to work on my hair just as well. It was my “holy grail” to moisturize my naturally dry hair. I stopped using it in 2014 because the natural scent was starting to bother me. I didn’t like it. I then tried their Honey Suckle Rose Conditioner and it was nice, moisturized well, but definitely wasn’t as deep conditioning as their GPB conditioner.

    This year, in January 2016, I wanted to return using the GPB conditioner because my strands needed that deep moisture and protein treatment. I ordered 1 bottle of the GPB to use a deep conditioning treatment 1x/Month and I ordered 2 bottles of the Honey Suck Rose to use as a deep treatment 1x/Week. When I received my order, I used the GPB and had no issues with it. It occurred to me that my hair didn’t feel as soft and moisturized as it was from 2 years ago using it, but I thought nothing of it, convincing myself that my hair was in bad shape and very dry. Thinking that after a few more conditioning sessions with it, it would literally “bounce” back to health and react exponentially well to the GPB conditioner.

    The following week, I used the Honey Suckle Rose and a day later, I woke up with an extremely itchy scalp. Later in the morning, I noticed that my ears were red with little spots on it. I thought my allergies had flared up (dust, dog dandruff) and didn’t think anything of it. The next morning, I woke up and looked in the mirror and saw that my eyelids were extremely swollen and puffy, my face looked puff and my ears were swollen to more than twice their normal size, red and with spots. The spots and redness ran down my neck and upper back and shoulders. This rash lasted for 1 month and a half. I thought it was just allergies, but no medication (topical and oral) helped. By March the rash finally dissolved but to this day (October 6th 2016) I still have scars on my neck and back from the rash and from me scratching my skin viscously. I only realized that I had a terrible allergic reaction to the Honey Suckle Rose conditioner a couple months after the rash appear and I had googled swollen ears and eyes from this product and other people had similar stories to mine. Today, I researched it again and have found even more stories about these breakouts and this forum answered all my questions by telling me that the ingredients have changed.

    I’m so furious about this now, that I feel like I want to sue this company. I looked sick for almost 2 months with this rash! My hair was dry and messed up, my face/eyes/ears swollen. I couldn’t wear makeup to cover the rash up and couldn’t wear my hair down to cover up the rash.

    I’m very disappointed that this happened and that the ingredients changed. I wish that the ingredients would return and that the new owners of this company would realize this and give their customers what they want and what had previously worked.

    -Lauren

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